Short Promo Video

As this is a short snappy video meant for social media, I’ve chosen a vertical 9:16 aspect ratio format for optimal mobile experience as the primary viewer base will be watching from their phones.

The overall goal of this video was to summarize why LHL is the right choice to launch a new career in tech.

The overall artistic direction for this video is meant to create a cohesive look with LHL’s website - using the same typography. I’ve especially enjoyed seeing the hand-written aspects from thewebsite and wanted to continue this “personalized look” through hand-drawn animated illustrations in the short video.

Programs used: Procreate, After Effects

Storyboard:

Corporate Template- Pitch Deck

This pitch deck relays some of the information found on the enterprise LHL website. I’ve decided to use photography as this template is more slowly absorbed and likely pitched by a representative from Lighthouse Labs to prospective enterprise partners. The stock photos are placed as an example of how photography can be used to enhance the visual aspects of this deck without distracting from the information and speaker.

Corporate Template- 1pg Flyer

The 1pg flyer targeted at LHL’s academic partnerships is designed to look like an infographic so relevant information can be easily accessed at a glance. Another purpose of this design was so that it could be used prin ted and displayed as a pr esentation banner or flyers on campuses.

Program used: Adobe Illustrator